Welcome to the DriveTraffic blog whereby we aim to keep you up to date on all things digital marketing, with a particular emphasis on SEO.

Events as Links – Build a Link Per Month

Events as Links – Build a Link Per Month

Do you organize events from time to time? Whether that event is in person or online, you can use sites such as Eventbrite to get the word out. If your event is free to attend, then it is free to post on Eventbrite - just be sure to link to your website! Try linking to...

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How to Get to the Top of Google in 2020

How to Get to the Top of Google in 2020

Tl;dr? (too long, didn’t read? Here are your options for getting to “being #1” in Google in 2020) Change Your Goal Pay Big Bucks Work Your Butt Off Change Your Goal That’s right – what easier way to score a goal than to move the goal posts? More and more, Google aims...

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Secure Your Website With SSL

Secure Your Website With SSL

We are kicking off 2020 talking about what is involved in SEO. We broke it down into content, technical and user experience. Securing your website falls under Technical SEO. It is a bit surprising how many websites are not “secure” – that is they still use http vs...

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Keep Your Contacts Up to Date With EverContact

Keep Your Contacts Up to Date With EverContact

I had used this tool in the past, then forgot about it. Recently I have been annoyed by the duplication of contacts on my phone (which is connected to Outlook and to my iPad) so decided to hunt down this software again. Within 5 minutes of installing the Outlook...

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Legal Profession SEO

Legal Profession SEO

The Legal Industry: Challenges and Opportunities Law offices, from high powered firms to small solo entrepreneur ventures, face steep competition and an increasingly value-conscious customer base. While many lawyers, firm managers, paralegals, and legal assistants...

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SEO for Universities and Colleges

SEO for Universities and Colleges

Post Secondary Institutions: Industry Challenges Post-secondary education institutions, including colleges, universities, and trade schools, are often unaware of where their digital marketing efforts are finding success - or falling flat. It can be overwhelming to...

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I Love Learning!

I Love Learning!

I love learning... As a matter of fact, I am self-taught in digital marketing! This did not exist in school when I started to work in the industry. Recently I came across a new app that I love. It is called Blinkist and allows me to listen (you can also read if you...

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