World Usability Day is for everyone who’s ever asked questions such as “Why doesn’t this work right?” and “What am I supposed to do with this now?” World Usability Day aims to raise awareness and visibility of usability engineering and user-centered design. This year’s theme is Healthcare.

Whether you’re a usability professional or just an enthusiastic (or frustrated) user, each participant has a contribution to make in “making life easy”. Usable technology makes a difference to everyone, everywhere, around the world. We believe that every user has the right - indeed the responsibility - to ask that interactive products and services work better.

For more information about this year’s event in Ottawa, please contact Gord Hopkins at ouc-info@ottawausability.org or (613) 836-0660.

You can check out the Ottawa website at http://www.ottawausability.org/wudottawa.html or the International website at http://www.worldusabilityday.org/. View World Usability Day Events in your area.

Good to see that the North American market is not superstitious and is willing to schedule events on September 11 now ;-)

Timothy Seward of ROI Revolution will be hosting a free webinar with Tom Leung, Google’s Business Product Manager for Google’s Website Optimizer.

This 60 Minute Free Webinar on Google Website Optimizer Will Cover:

• How to Overcome the Odds – continual improvements will slingshot you past your competition.
• How to Set Up a Test with Google Website Optimizer in 3 Simple Steps
• 6 Tests To Run on Your Site with Easy to Follow Example Layouts
• Key Questions To Ask Yourself In Order to Use Google Website Optimizer for Valuable Improvements

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Date: September 11th, 2007
Time: 2pm ET (1pm CT / 12pm MT / 11am PT)
Topic: Google Website Optimizer
Sign Up Today: http://roirevolution.com/gwo-webinar
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ROI Revolution is putting on yet another free webinar - this one for Google Website Optimizer which allows you to conduct A/B testing on your site using Google’s free software rather than paying the big bucks for some of the other software.

I have not yet run into any reviews other than it’s great for the price and so long as it accomplishes what you require. Some companies that are a bit further along in the A/B testing may require more robust software.

To learn more about the software and how it works, check out the free webinar running Monday, April 9th at 2:00pm ET.

This is the title of a fabulous piece written by some squirrel that I just stumbled across.

It explains what the software does, talks about what a conversion is, and then proceedes to give you 101 tips on using the software or what you could use it for. If you sign up for a newsletter you receive 6 more tips, a printable version of the tips and apparently an excel spreadsheet for writing headlines and Unique Selling Propositions!

Great way to increase the conversions of your website and improve the usability experience!

Check out Google Website Optimizer directly!

This is the title of a fabulous piece written by some squirrel that I just stumbled across.

It explains what the software does, talks about what a conversion is, and then proceedes to give you 101 tips on using the software or what you could use it for. If you sign up for a newsletter you receive 6 more tips, a printable version of the tips and apparently an excel spreadsheet for writing headlines and Unique Selling Propositions!

Great way to increase the conversions of your website and improve the usability experience!

Check out Google Website Optimizer directly!