Social Media: Should You Digg It? Mar 26 or 27 2007

This is the title of a free seminar from ClickTracks Virtual Classroom Series: Online Marketing & Web Analytics that is running March 26 or 27

Here is the synopsis from their site:

Social media marketing is currently one of the most talked about online marketing tactics. “Just get your site on Digg” is a common refrain among popular Internet bloggers. For online marketers, this begs the question; is there value in social media? More pointedly, will social media marketing produce conversions or just fleeting spikes in traffic?

Blogs, social bookmarks, podcasts, video clips, and wikis have taken on a life of their own. But, what does social networking mean to your business? Does the adage “any publicity is good publicity” hold true here?

This month we’ve enlisted Search Engine Guide’s Editor-in-chief, Jennifer Laycock and SiteLogic’s, Matt Bailey to demystify the often-confusing world of social media and consumer-generated media web sites.

This is your chance to pose questions for the experts and learn:

* What social media means to the future of e-commerce
* Which social media marketing tactics are best suited for your company
* How SEO is affected by social media marketing campaigns
* Why you need to do more than just track social media traffic