DriveTraffic is posting this job on behalf of our colleague, SiteBrand:

Our Professional Services team provides top-notch e-marketing expertise to enhance Sitebrand’s software solution to businesses worldwide.
We are currently recruiting for a Client Services Specialist to join our team. Using your exceptional understanding of email and Web marketing, your main responsibilities will be to provide marketing input and ideas for our clients. A passion for all things online, as well as exceptional writing skills and a flair for creativity will be critical to your success. The focus of your work will revolve around the development of compelling email and web campaigns that optimize response and conversion. You will also assist with content development for Sitebrand’s internal and external e-bulletin, as well as the blog.

Responsibilities

• Maintaining great client relations
• Writing and editing email and web content
• Assisting with email testing, quality assurance and the preparation of reports
• Monitoring and identifying e-commerce trends

Necessary Skills & Experience

• College or University Degree or equivalent experience
• 2 Years of marketing or communications experience
• Good written and verbal communications skills
• Ability to direct and assist in problem resolution
• Technical skills in HTML, PhotoShop, Dreamweaver
• Good analytical and troubleshooting skills
• Ability to learn new technologies and to visualize their applications and benefits
• Superior telephone etiquette

Skills considered being assets

• Technical skills in email marketing software such as Lyris, Constant Contact
• Database experience with MS Access
• An understanding of email and web metrics and their analysis
• Search marketing experience
• e-Commerce experience
• Blogging experience

Salary

Competitive salary, options and benefit plan.

Interested?
Contact Carolyn Gardner
Director of e-Marketing Services
cgardner@sitebrand.com
(direct) 613-656-4187 (fax) 1-866-883-8281
227 Rue Montcalm | Suite 200 | J8Y 3B9 | Gatineau | QC

Masterclass presented by Gerry McGovern, World-renowned Web content and usability expert

Overview

Why the key to success for your website is a relentless focus on the tasks of your customers—and how to do it

This Masterclass will give you the tools and the arguments to show why a customer-centric approach is the best way to serve customers in Canada—whether they are citizens, potential customers or your own staff. The future of Web management is task management—and this Masterclass will give you the road map to achieve it.

People are driven to your website because they have a task to complete. They want to:

* Find an expert in global warming
* Book a hotel
* Start a business
* Compare laptops and buy one of them
* Find the phone number for tech support
* Buy tickets for an event
* Complete a tax return
* Apply for a grant or funding
* Find out relevant laws and regulations

Managers who look after the top websites in the world are changing their focus. They are not managing content. They are not managing technology. They are not managing websites. They are managing tasks.

If you are managing technology, content or websites, you are managing from an organization-centric point of view. If you manage tasks, you are managing from a customer-centric point of view.

November 28-29, 2007
Library and Archives Canada, Auditorium
395 Wellington Street
Ottawa, Ontario, K1A 0N4
Details available at NeoInsight

World Usability Day is for everyone who’s ever asked questions such as “Why doesn’t this work right?” and “What am I supposed to do with this now?” World Usability Day aims to raise awareness and visibility of usability engineering and user-centered design. This year’s theme is Healthcare.

Whether you’re a usability professional or just an enthusiastic (or frustrated) user, each participant has a contribution to make in “making life easy”. Usable technology makes a difference to everyone, everywhere, around the world. We believe that every user has the right - indeed the responsibility - to ask that interactive products and services work better.

For more information about this year’s event in Ottawa, please contact Gord Hopkins at ouc-info@ottawausability.org or (613) 836-0660.

You can check out the Ottawa website at http://www.ottawausability.org/wudottawa.html or the International website at http://www.worldusabilityday.org/. View World Usability Day Events in your area.